Long before Mr. Spielberg worked his magic on dinosaurs in “Jurassic Park”, we kids had to make do with cartoon Fred Flintstone and his trademark yell of “Yabba dabba doo!” which Wikitionary assures me is an expression of happiness or excitement. I know I hollered it happily after watching “The Flintstones”. When my own children discovered it in a schoolbook recently they knew what it meant at once, and just how to yell it at top volume.
But where does it come from? Apparently it’s the club cheer in Fred’s world but there’s also some indication that it originated in the world of advertising. The hair cream called Brylcreem had a slogan “A little dab’ll do ya” and it’s easy to see how that would be a short step to Fred’s yell. I do seem to recall that Fred had rather styled hair considering the lack of hair products in prehistoric times. Perhaps he belonged to a barbers’ club and that was their cheer?
Until next time, happy reading, writing, and wordfooling,